Concept · Trades
Halloway & Finch Electrical
A two-person electrical business relying on word of mouth, reimagined as a site designed to build trust in seconds and make booking a quote effortless.
Electricians for homes & small businesses
Wired right. First time.
Fully qualified electricians. Fixed quotes before we start, and we leave your place spotless.
On a phone
Just as composed in the palm of a hand.
Most customers meet a small business on their phone first. The layout re-composes itself for a small screen rather than shrinking.
Electricians for homes & small businesses
Wired right. First time.
Fully qualified electricians. Fixed quotes before we start, and we leave your place spotless.
The brief
Halloway & Finch Electrical is a fictional two-person business that wins most of its work through recommendations. Without a proper website, new customers could not check them out, and they were missing every “electrician near me” search.
What we did
- Built trust in the first five seconds. Qualifications, insurance and the fixed-quote promise appear right under the headline.
- Made getting a quote take one minute. A short, friendly form asks only what the electricians need to price the job.
- Showed the areas they cover. Clear service-area pages help them appear in local searches across each town they work in.
- Designed for the phone first. Most of their customers search from a phone, often in a hurry, so every page works one-handed.
The result we design for
A small trades business that looks as professional as the big firms, gets found locally and turns searches into quote requests.
Halloway & Finch Electrical is a fictional business, designed to show our approach. Photography: Unsplash.