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Concept · Trades

Halloway & Finch Electrical

A two-person electrical business relying on word of mouth, reimagined as a site designed to build trust in seconds and make booking a quote effortless.

An electrician fitting a light switch on a dark wall

Electricians for homes & small businesses

Wired right. First time.

Fully qualified electricians. Fixed quotes before we start, and we leave your place spotless.

On a phone

Just as composed in the palm of a hand.

Most customers meet a small business on their phone first. The layout re-composes itself for a small screen rather than shrinking.

An electrician fitting a light switch on a dark wall

Electricians for homes & small businesses

Wired right. First time.

Fully qualified electricians. Fixed quotes before we start, and we leave your place spotless.

The brief

Halloway & Finch Electrical is a fictional two-person business that wins most of its work through recommendations. Without a proper website, new customers could not check them out, and they were missing every “electrician near me” search.

What we did

  • Built trust in the first five seconds. Qualifications, insurance and the fixed-quote promise appear right under the headline.
  • Made getting a quote take one minute. A short, friendly form asks only what the electricians need to price the job.
  • Showed the areas they cover. Clear service-area pages help them appear in local searches across each town they work in.
  • Designed for the phone first. Most of their customers search from a phone, often in a hurry, so every page works one-handed.

The result we design for

A small trades business that looks as professional as the big firms, gets found locally and turns searches into quote requests.

Halloway & Finch Electrical is a fictional business, designed to show our approach. Photography: Unsplash.